Upselling is a sales technique whereby a seller induces the customer to purchase more expensive items, upgrades, or other add-ons to make a more profitable sale. Upselling usually involves marketing more profitable services or products by presenting other options that were perhaps not considered by the customer in the first place.
Cross-selling means selling an additional product or service to an existing customer.
Cross & up-selling is more or less dependent on a human interaction or require very strong knowledge about the product or service at hand by the consumer.
By using LiveShop, consumers get easy access to your agents and through them expert advise and personal offers which will lead to both upselling and cross selling of your products and services.